TURN UP YOUR VOLUME

These will be the most influential beauty brands of 2017

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This up-and-coming hair care line harnesses the power of Champagne in every bottle. Brand founder Rachel Katzman was inspired to start her company after being soaked in the fizzy stuff on a wild trip to Las Vegas. She loved how soft and textured it made her strands, so she developed a range of six unisex products — including a shampoo and a serum-like complex — infused with Champagne, white truffle, and platinum. Once you experience the way Cuvée Beauty’s luxe formulas transform your hair, you'll be drunk in love.

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