TURN UP YOUR VOLUME

What is Cuvée?

A champagne term for the best of the batch. The first-pressed grapes for the finest bubbly.


 

A CHAMPAGNE TOAST FOR YOUR HAIR

Cuvée Beauty was created to give your hair its best life, every single day. Our multitasking products deliver glamour with minimal effort — thanks to our exclusive Cuvée Complex™ featuring Champagne Extracts and ultra-pure, skincare-grade ingredients.

 

REAL-GIRL GLAMOUR

We’re not stylists. We’re not here to complicate your routine. Our line is intentionally streamlined, with only a few products to create a chic, done-but-undone look without any fuss. Products that the ‘real girl’ can finally feel comfortable using to get the look she wants.

 

THE RACHEL EFFECT

Before our founder Rachel Katzman serendipitously discovered champagne’s haircare superpowers, she was a lifelong hair abuser. Extensions. Heat styling. Lots of highlights. After a happy accident with champagne in Las Vegas, she saw the amazing hair it created and knew she wanted to bottle that confidence for all to enjoy. 

“Developing this line has led to a personal passion for hair health. I was never a girl who thought to turn over a shampoo bottle and check ingredients. We need to help counteract daily wear-and-tear, plus pollution and UV rays, with top-of-the-line performance and ingredients that give us healthy hair and the confidence that goes along with it.” – Rachel Katzman

And now, the champagne secret is yours.